Senior Marketing Manager

• Develop and execute a cost-effective communication and engagement plan.

• Maintain a consistent brand identity and tone across all platforms.

• Oversee digital marketing efforts, including email campaigns, social media, and website content.

• Create and promote thought leadership content, including articles, testimonials, and podcasts.

• Support industry leadership boards and councils in developing key resources.

• Implement efficient workflow management for tracking deliverables and deadlines.

• Drive sponsorships and partnerships aligned with strategic goals.

• Monitor key performance indicators (KPIs) and optimise engagement strategies.

• Secure sponsorships and explore new revenue opportunities for industry initiatives.

• Ensure all marketing materials meet quality standards and align with branding.

• Increased member retention and acquisition, driving revenue growth.

• Higher engagement in programs and initiatives.

• Enhanced industry positioning through quality content and thought leadership.

• 8+ years of proven experience in digital and adtech marketing within the SEA market.

• Proven experience in brand development, strategic communications, and digital marketing.

• Strong stakeholder management and relationship-building skills.

• Expertise in the digital advertising and marketing landscape.

• Data-driven decision-making with strong program management capabilities.

• Excellent communication and leadership abilities.

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• Proven experience in brand development, strategic communications, and digital marketing.

• Strong stakeholder management and relationship-building skills.

• Expertise in the digital advertising and marketing landscape.

• Data-driven decision-making with strong program management capabilities.

• Excellent communication and leadership abilities.

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